Digital Experience & Prototyping Lab

Dedicated to academic-based research and development in interactive media and technology.

Core Tenets of Curriculum


Student Class Projects


UX Research

Multitasking: Texting & Driving

Most smartphone users feel anxious when they don’t respond and satisfied when they finally do. When a user receives notifications, they experience a dopamine release. I hypothesized that most students look at their phones while driving because they are conditioned to respond to notifications. By Jessica Fortunato

  • Users feel anxious when they don’t respond and satisfied when they finally do.
  • When receiving notifications, they experience a dopamine release. 
  • Most drivers use phones to change music. 
  • Most drivers keep phone in convenient place to reach in car. 
  • Most drivers text and driver when they think something urgent

Human Decision Making & The Shopping Experience

Identify solution to support decision making and alleviated consumer pain points in three key moments of truth when shopping: Product Finding & Browsing, Product Try On, and Value Maximization. By Emily Cooney, Nikki Martonik, and Emalee Sekely

Multitasking

People interact with mobile devices while performing (multi-tasking) other “real-world” tasks (e.g., driving, walking). Multi-tasking when using a mobile device impedes one’s ability to perform tasks. I researched how people use mobile devices while moving. I designed a smartphone device (and software) that does not restrict users’ vision or hinder their interactions or behavior when performing tasks in the “real-world”. By Aaron Sales

Ideation & Prototyping

Smartphone Application

American Eagle Outfitters (AEO) challenge: Create app for AE customer’s personal device that helps alleviate unmet needs within the in-store shopping experience associated with: a) product finding, b) product try on, and c) value maximization. Team: N. Nguyen, K. Costantino, B. Gilbert, C. LeClaire

Track Your Visits

Patients feel mistreated when they are unaware of what is happening while waiting for communication from healthcare workers. An app to improve communication between patient and healthcare worker to ensure the medical code of ethics is being fulfilled. By Donna Jean Robert and Mary Smith. Grand Prize Winner of the 2021 Make-A-Thon Award

Digital Experience

American Eagle Outfitters (AEO) challenge: How might we improve the American Eagle digital shopping experience for our customer in order to address changes in shopping needs due to Covid-19? Team: B. Schunk, D. J. Roberts, M. Smith

Your Content Goes Here

Website Design & Development

Tourism

Design and Develop Responsive Website by Aleksandar Milkovic

website images

Developed using HTML, CSS, JavaScript

Portfolio

Design and Develop Responsive Website by Sam Labash

Developed using HTML, CSS, JavaScript

Entertainment

Design and Develop Responsive Website by Mark O'Black

Developed using HTML, CSS, JavaScript

AR & Fabrication

AR & Fabrication

Model chess pieces using Maya and stage, light, texture the pieces on Adobe Stager/Dimension to develop an appealing frame using lighting, colors, materials, camera effects and rendering methods. Fabricate the pieces by using 3D printing and add interactivity to create an AR experience. By A. Yadavalli, K. Barry, L. D'orazio

AR Chess set viewed in front of computer monitor.

Design & Prototype Fabrication

Craft an accessory that helps prevent slipping of phones from users' hands. Prevent dropping of phones or losing of grip due to external factors . By A. Yadavalli

Augmented Reality AR

American Eagle Outfitters (AEO) challenge: Develop an interface that enhances the shopping experience. Research using surveys, in-store observations and competitive analysis, we determined an Augmented Reality (AR) experience could enhance the shopping experience. Team: Aaron Sales, Nina Saluga, Alyssa Lukach, Miriam Dukaye

Usability-testing

Usability & Eye tracking

Visual heat maps. Start at home page, user performs each search task while their eye movements are tracked to learn where they direct their attention. Users attend to brand name and prices when purchasing items.Users struggled finding the “Rental” section at homepage. By Akhil Nandamudi, M. Nguyen, S. Rushefski, A. Schoenle

Heat map for visual search tasks: Purchase set of golf clubs

Usability & Eye tracking

Visual scan paths. Starting at the home page, user performs usability tasks while their eye movements were tracked to learn where they direct their attention. Clothing and other specific products were easy for users to locate. Most shopping-related tasks took under 15 seconds. By J. Zhang, N. Fernbaugh, and S. Louis Labash

Eye tracking image

Testing & Prototyping

56% of people find themselves walking and texting simultaneously, though 78% of people said they consider walking and texting dangerous. An app and wristband to Increase Pedestrian Awareness using haptic feedback. User testing found the band prototype was more practical for the user because of its simplicity. It was also found to be less likely to get lost being that you can always keep it on your wrist, like a bracelet. By Emily Brozeski

Human Centered Design

Designing with people in mind

Digital Media

Digital media objects offer new possibilities for creativity and innovation

Technology

Expanding boundaries & innovative thinking

Experience Design